creative thinking
for innovative ideas
scroll
brand identity
for entrepreneurs
scroll
ui / ux design
for sustainable brands
scroll

The world is full of good ideas that need an image.

Only by giving an idea an image it can shine and become comprehensible to everyone. Design is the representation of all the characteristics of an idea. As an art director and design consultant, I conceive design for innovative projects, be it a brand, a product or a service. I develop creative strategies and individual corporate identities, accompany change and revitalisation processes of brands.
I'm Julia Berghöfer from Bremen, Germany. Art director, graphic designer, illustrator and web designer for start-ups. I conceive creative brands and individual corporate designs. I accompany change and revitalization processes of brands. Do you value distinctive, high-quality business design? Then you've come to the right place.

creation, emotion, USP

celebrate the uniqueness

Hier, bei mir im hohen Norden,
entsteht einzigartiges,
maßgeschneidertes Design:

Creativity means grasping an issue in its core essence, then describing and visualising it in a logical and aesthetic way. This is how an idea becomes comprehensible and develops power.​
for business founders
for new products
for innovative services
for unique people and brands
for entrepreneurs
for new products
for innovative services
for unique brands and humans

for entrepreneurs

for new
products

for innovative services

for unique brands and humans

creation, emotion, USP

celebrate the uniqueness

my skills

01

Art
Direction

Brand design is the development and support of a long-term and sustainable strategy and not a one-off service. The accompaniment of this strategy is called art direction. As a contact person for all questions in design and aesthetics, I develop the right concept for your company and put together a portfolio of services for you.

02

Brand
Design

Creating a concrete, strong and sustainable visual presence from a completely abstract idea is my strength. It is about using empathy, experimentation, and interactive processes to develop completely new innovative solutions - or in short: design thinking. Understanding user needs, prototyping, testing and iterating for continuous improvement are essential components.

03

CReative
strategy

Be perceived and stay in the mind. Corporate design, i.e. "what you are", must be quickly perceivable, understandable and at the same time differentiable. In color, form and orthography. I attach great importance to design quality. That means, corporate design created by me impresses with homogeneity, uniqueness, practicability and with functionality on every desired and required medium.

CReative
strategy

Creative strategy starts much further before the development of a visual design. It is about using empathy, experimentation, and interactive processes to develop completely new innovative solutions - or in short: design thinking. Understanding user needs, prototyping, testing and iterating for continuous improvement are essential components.

04

Web
Design

Really good, creative web design touches the customer's heart and makes them curious for more. And that's what your web presence is all about. I develop responsive web designs exclusively for start-ups and company founders. My clients also include companies that want to replace their old homepage with a brand-new, competitive internet presence on the WWW. My web design convinces in design and functionality on all devices. Translated with www.DeepL.com/Translator (free version)

PROJECT
Management

Bringing people, and their skills together is the essential key element for a good teamwork. And the way to bring a project to true virtuosity.There are many incredibly talented creative service providers who are experts in different fields. In every project management is it important to combine experts from different Fields in a structured and focused way.

Strategy and creativity - passion and analysis. I combine these things in my work.

Far away from everything "already seen" and quickly fading trends. It is important for me to listen. A good idea deserves a good brand design: individual, analytical, sustainable and modern. Brands and corporate design should last a long time, attract positive attention, be memorable and convincing, and - most importantly - differentiate themselves from others.

Just the image you need for your new idea?
Let me hear from you. I look forward to you and your vision:

a good brand design grows together with its company.

special must be special.

Art Direction means holism. Only in this way can the vision of distinctiveness through value, authenticity and genuineness emerge. My goal is to make this distinctiveness possible for every project; no matter what size it is.

In a good and long-lasting design, everything fits together coherently. Nothing is detached from the other. This is how the unique impact of perfect design unfolds. And only in this way can design create the unmistakable USP that your brand deserves and that attracts the attention of target groups.

your
brand

the origin of all development and all innovation is an idea.

get here great ideas a face

Why startups are my passion

Good ideas are the engine of innovation, the breath for social renewal.

Accompanying business ideas, people, founders from the very beginning and growing together with them - that is my passion. There is so much potential here, so much untapped energy, which almost automatically releases its own dynamics in me as a designer. Then this moment: the fascination, the radiance, the enthusiasm when people see their own idea as a complete work live and in color for the first time. For me, the most beautiful confirmation and incentive at the same time.